DISH Media Appoints Dave Antonelli to Direct Sling TV Advertising Strategy and Sales
"Dave will apply his insights into the rapidly changing media landscape to further Sling's leadership in advertising innovation as the lines between digital and TV continue to blur," said
In his new role, Antonelli will manage Sling TV client services, direct and programmatic sales, operations and technology within DISH Media. He will report directly to Arrix and be based in the DISH Media New York office.
Antonelli is the former chief revenue officer of
"I'm thrilled to join the team that essentially invented live dynamic ad insertion in the world of connected TV and continues to bring new opportunities to brands," said Antonelli. "DISH Media has built a reputation of delivering the most advanced solutions for clients, changing the definition of TV advertising in our new digital world."
A biography is available here: http://www.dishmediasales.com/about/
About DISH Media
DISH Media provides advertisers with intelligent solutions to efficiently maximize exposure to desired audiences across DISH and Sling TV. Through innovative platforms like addressable and programmatic, viewer measurement tools and access to custom audiences on DISH and Sling TV, advertisers employ strategically positioned, demographically targeted buys that enhance their national media campaigns. Visit www.dishmediasales.com.
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Erica Dilk, (720) 514-5701, firstname.lastname@example.org